Your HOME page is one of the most-visited & important pages of your site, but often the hardest to create well… especially for beginners. Learn exactly what to put on your HOME page & WHY! I also bust some common myths about your HOME page, and what to do instead! PLUS, see real-world visual examples of HOME page models for most business models, and an actual layout template for creating your own!

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Content Types & Formats… DemystifiedDiverse content types keep readers engaged…and help you get higher conversion rates! As a Content Marketer, have you ever done this? You know you need to consistently publish LOTS of engaging content…but you often default to the same content types and formats repeatedly. They have their purpose and that’s fine…IF they are …

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Having a “Start Here” page sends a special message to your first-time and newer website visitors! It provides readers with an introduction to your website, and helps them find their way around… It also helps you guide their journey, which helps you with conversions!

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Did You know? This is the most-often ignored — avoided — page on most beginners’ websites! Learn why you’re probably approaching it from an erroneous assumption, how to take a fresh approach, & how following a few simple steps will lead to increased reader trust & build your authority!

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It’s all about making contact…& connecting with your readers! Learn how to create your Contact page. In Part 3 of this continuing “Requisite Pages” series, you’ll learn what to include, how to find a contact form, what to put on your form, how to structure your page, and more!

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This is Part 2 of a multi-part Series on “requisite pages” for your website. This article discusses mandatory ‘legal’ pages, why they are required, lists various regulatory entities you need to know about, and finally explains exactly what content the various pages must include in order to be in compliance.

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This is Part 1 of a multi-part Series on “requisite pages” for your website. This article introduces what these pages are, WHY they are ‘required’& by whom, and answers the inevitable question: ”Who makes these ‘rules’ anyway?”

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Sales and Marketing Funnels are critical to your business, even if you don’t know anything about them! Learn what they are and how to set them up on your website.

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